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F1 Teams Reassessing 2022 Partners
Happy New Year friends!
With a new year, comes new sponsors, and we already have some potentially big moves from some of the big teams.
According to Decal Spotters, Mercedes won’t be bringing back EPSON and BOSE in 2022 after eight years with each.
#SponsorWatch: Mercedes-AMG won't be partnered by EPSON and BOSE in 2022 after 8 years with the team.
The Silver Arrows has 4 levels of sponsor hierarchy - Title Partner, Principal Partner, Team Partner and Team Suppliers.
#F1#F12022#sponsorship#MercedesAMGF1
— Decalspotters (@decalspotters)
Jan 3, 2022
Scuderia Ferrari has made some big moves, shaking up quite a bit amongst their partners.
Out is UPS, Weichai, Marelli, Palantir, Alfa Romeo, and what seems to be Mission Winnow. In, for now, is Velas and Santander.
The @ScuderiaFerrari sponsors get a shakeup for 2022.
Out: Philip Morris (Mission Winnow), UPS, Weichai, Marelli, Palantir and Alfa Romeo
In: Velas and Santander (returns)
#essereFerrari#F1#SportsBiz
— Vincenzo Landino (@vincenzolandino)
Jan 1, 2022
Additionally, Volvo Trucks UK has departed from McLaren after their contract expired and Precision Hydration has departed from Williams Racing. They will likely be looking for another energy drink sponsor.
We’ll keep an eye out for new sponsorship and partner movements.
If you’ve noticed any others, be sure to tweet with me @vincenzolandino
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